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Specialized Areas

Goldsmith Strategic Services serves multiple vertical markets with its marketing research and strategic planning services. Click here to learn more.

Additionally, we are experienced in working with these target audience groups:

Adults

Old and YoungTeens

Seniors

Affluent Markets

Executives / C-Level Staff

Medical Professionals

Legal/Securities Compliance Professionals

Study Types

It’s often hard to know where to begin or what techniques might be the right ones for you.  Online and offline, qualitatively and quantitatively, we have more than 25 years of experience with many types of studies.  Please give us a call to discuss your needs.

  • Concept Development
  • Advertising, Marcom, and Promotions Testing
  • Website Development and Usability Testing
  • Brand Equity/Identity and Positioning
  • Brand and Product Naming
  • Market Sizing
  • Product Development
  • Packaging/Product Prototype Design and Evaluation
  • Awareness, Attitude and Usage Studies
  • Target Identification and Market Segmentation
  • Brand Loyalty and Customer Satisfaction
  • Pricing Optimization